Brags & Partners Ltd Privacy Policy

At Brags & Partners Ltd (trading as Brags.co.uk), we take your privacy seriously. This Privacy Policy explains how we collect, use, and protect your personal information when you visit and use our website, brags.co.uk (the “Site”), as well as when you engage with third-party sellers who operate through our marketplace. Please read this Privacy Policy carefully to understand our views and practices regarding your personal data and how we will treat it.

1. Information We Collect

We collect the following types of information from users of our Site:

  • Personal Information: When you create an account, place an order, or contact customer service, we may collect personal details such as your name, email address, phone number, shipping address, payment information, and billing address.
  • Transaction Data: We collect information related to your orders, including product details, payment information, shipping information, and any communications related to your orders.
  • Device and Usage Data: We collect data on how you access our Site, including your IP address, browser type, operating system, referring URLs, pages viewed, and date and time of your visit. This information helps us improve the functionality of our website and services.
  • Cookies and Tracking Technologies: We use cookies and similar tracking technologies to enhance your browsing experience and personalize content and ads. You can adjust your cookie preferences through your browser settings.

2. How We Use Your Information

We use the information we collect for the following purposes:

  • To Process Orders: To complete and manage your transactions, including processing payments, delivering products, and providing customer support.
  • To Improve Your Experience: To personalize your experience on the Site, provide tailored recommendations, and improve the functionality of the website.
  • To Communicate with You: To send order confirmations, shipping updates, and respond to inquiries. We may also send you marketing materials if you’ve opted in to receive them.
  • For Legal and Compliance Reasons: To comply with legal obligations, prevent fraud, and enforce our terms and conditions.

3. Sharing Your Information

We do not sell, trade, or otherwise transfer your personal information to third parties, except in the following circumstances:

  • With Third-Party Sellers: As a multi-seller marketplace, when you make a purchase from a seller, we share necessary information with the seller to complete the transaction and fulfill your order. Sellers may have their own privacy policies and are responsible for handling your personal data.
  • Service Providers: We may share your information with trusted third-party service providers who assist in operating the Site, processing payments, delivering goods, and providing customer support. These service providers are contractually obligated to handle your data in compliance with applicable data protection laws.
  • For Legal Reasons: We may disclose your information if required to do so by law or if we believe such action is necessary to comply with legal obligations, protect our rights, or investigate fraud.

4. Data Security

We take appropriate technical and organizational measures to safeguard your personal information. While we strive to protect your data, no method of transmission over the internet or method of electronic storage is 100% secure. Therefore, we cannot guarantee its absolute security.

5. Your Data Protection Rights

Under UK data protection laws, you have the following rights regarding your personal data:

  • Access: You can request access to the personal data we hold about you.
  • Rectification: You can request that we correct any inaccurate or incomplete data.
  • Erasure: You can request that we delete your personal data, subject to legal and contractual obligations.
  • Objection to Processing: You can object to the processing of your personal data for direct marketing purposes or for other legitimate interests.
  • Portability: You can request that we transfer your personal data to another organization in a structured, commonly used format.

To exercise any of these rights, please contact us using the details provided at the end of this Privacy Policy.

6. Data Retention

We retain your personal information for as long as necessary to fulfill the purposes outlined in this Privacy Policy, including for legal, accounting, or reporting requirements. We will securely delete or anonymize your data when it is no longer needed.

7. Children’s Privacy

Brags.co.uk does not knowingly collect personal information from children under the age of 16. If we become aware that we have inadvertently collected data from a child under 16, we will take steps to delete that information.

8. Third-Party Links

Our Site may contain links to third-party websites, including those of sellers, advertisers, and service providers. These third-party sites have their own privacy policies, which we encourage you to review. We are not responsible for the content or privacy practices of these sites.

9. International Transfers

As Brags.co.uk operates in the UK, your data may be transferred to and processed in countries outside the UK for the purposes described in this Privacy Policy. By using our Site, you consent to the transfer of your personal data to these countries, which may not have the same level of data protection as the UK.

10. Updates to This Privacy Policy

We may update this Privacy Policy from time to time. When we make changes, we will post the updated policy on our Site and update the “Effective Date” at the top of the page. We encourage you to review this Privacy Policy periodically to stay informed about how we are protecting your data.

11. Contact Us

If you have any questions or concerns about this Privacy Policy or our data practices, please contact us at:

Brags & Partners Ltd (trading as Brags.co.uk)
Email: privacy@brags.co.uk
Address: 71 – 75 Shelton Street, London, WC2H 9JQ, United Kingdom